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Gut Feelings: The Intelligence of the Unconscious

by Gerd Gigerenzer

Why is split second decision-making superior to deliberation? Gut Feelings delivers the science behind Malcolm Gladwell’s Blink. Reflection and reason are overrated, according to renowned psychologist Gerd Gigerenzer. Much better qualified to help us make decisions is the cognitive, emotional, and social repertoire we call intuition, a suite of gut feelings

Publisher

Penguin Books

Publication date

2008

Format

Print edition

Pages

288

ISBN

9780143113768