Book cover of How Minds Change: The Surprising Science of Belief, Opinion, and Persuasion by David McRaneyby David McRaney

The 2022 Porchlight Marketing and Sales Book of the Year

A brain-bending investigation of why some people never change their minds—and others do in an instant—by the bestselling author of You Are Not So Smart

What made a prominent conspiracy-theorist YouTuber finally see that 9/11 was not a hoax? How do voter opinions shift from neutral to resolute? Can widespread social change only take place when a generation dies out? From one of our greatest thinkers on reasoning, HOW MINDS CHANGE is a book about the science, and the experience, of transformation.

Interview with the Author

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David McRaney on How Minds Change
9/12/22            98 min

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David McRaney || How Minds Change
12/1/22            66 min

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David McRaney on the Science Behind Persuasion
9/30/22           93 min

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#493 – David McRaney – Where Do Our Beliefs Come From?
6/30/22            66 min

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David McRaney / “How Minds Change”
8/22/22            76 min

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233. Changing How You Change Your Mind feat. David McRaney
1/11/23            59 min

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