Business & Money

The Delusions of Crowds: Why People Go Mad in Groups

From the award-winning author of A Splendid Exchange, a fascinating new history of financial and religious mass manias over the past five centuries

“We are the apes who tell stories,” writes William Bernstein. “And no matter how misleading the narrative, if it is compelling enough it will nearly always trump the facts.” As Bernstein shows in his eloquent and persuasive new book, The Delusions of Crowds, throughout human history compelling stories have catalyzed the spread of contagious narratives through susceptible groups―with enormous, often disastrous, consequences. […Learn More]